Driving Benefits Engagement with Data, Personalization, and Decision Support

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28 May

Driving Benefits Engagement with Data, Personalization, and Decision Support

Driving Benefits Engagement with Data, Personalization, and Decision Support

Thursday, May 28, 2026 (12:00 AM to 11:59 PM)
0.75 PDCs
Provider: Arizent
Course Name: Driving Benefits Engagement with Data, Personalization, and Decision Support

Speaker: Shawn Behrens, Director, Benefits and Compensation, American Seafoods Company LLC Scott Rodney, Director of HR & Payroll, bartaco, Lee Hafner, Editor, EBN
Program Type: Conference
Registration URL: https://virtual-summits.benefitnews.com/benefits-technology/?_gl=1*1ppj90c*_gcl_au*MjEzMDE3NTI1NS4xNzc0ODgzMTE0LjMwMjA0ODQ5OC4xNzc2OTY2MTA1LjE3NzY5NjY0Njg.
Driving Benefits Engagement with Data, Personalization, and Decision Support, New York, New York
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Understand how benefits technology supports more personalized, year-round employee engagement and education. Explore how analytics and segmentation can improve benefits communication, utilization, and literacy across different workforce groups. Identify strategies for using decision-support tools and targeted messaging to create a more meaningful employee benefits experience.

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Even the most robust benefits offerings fall short if employees don’t understand or use them. This session examines how benefits technology is enabling more personalized, data-driven engagement—through targeted communications, decision-support tools, and year-round education strategies. Panelists will explore how employers can leverage analytics to identify gaps in utilization, tailor messaging to different workforce segments, and improve benefits literacy without overwhelming employees. Attendees will leave with a clearer understanding of how technology can turn benefits from a once-a-year enrollment event into an ongoing, meaningful part of the employee experience.

Driving Benefits Engagement with Data, Personalization, and Decision Support
Driving Benefits Engagement with Data, Personalization, and Decision Support
360 Madison Ave Fl 8
New York, NY 10017-7267

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